Conducted through the arts, education, ideas, history, science, medicine, technology, religion, customs, manners, philanthropy, sports, and more, Cultural Diplomacy seeks to influence foreigners to have a positive view of the United States, its people, its culture, and its policies. In advocating for greater cooperation with the United States, this approach in turn will help to change the policies of foreign governments and to bring about political and /or cultural change to prevent conflicts with foreign adversaries.  Ultimately, understanding another country’s culture and customs meets the larger goal of improving global relations.